Founder and CEO of Ruthless Integrity & Simple Execution (RISE) Coach King has spent over two and a half decades in the areas of workplace violence prevention, conflict resolution, and tactical operations serving in the USMC overseas and in Law Enforcement just outside the nation's capital.

Having built one of the leading providers of de-escalation and Active Threat Response training companies in the United States, he has turned the 7-figure company over to his talented team to run so he can focus on what matters most. As a result, he has spent the last 4+ years solely focused on coaching and guiding men to become elite and build the lives they truly crave to live. After assisting as the Head Coach of one of the first and most well known men's boot-camp style leadership training companies in the United States, he recognized that it was time to build his own program.

He wanted to help men that need a truly transformative experience without the incredibly high-cost of entry found in most other programs of similar kind. He blends his valuable lessons learned from working on the front lines in mental health treatment facilities, the criminal justice system, USMC OIF/OEF combat operations, and law enforcement experience into every session. Having worked in corrections, patrol, and tactical operations serving on the entry team, sniper, and tactical training coordinator, a Defensive Tactics instructor, Personal Defense Readiness Instructor, Certified in Hostage Rescue, Combat Pistol, Breaching Instructor, FTO, and many others his experience and training is on par with some of the best coaches in the industry.  Mr. King is regularly sought out for industry related keynotes and related public events due to his unique ability to engage and inspire audiences with unique stories based on real life experiences. 

He has been an honored speaker and instructor for Federal, State, and Local Government, global Fortune 500 companies, mid to small businesses, and has been featured in media outlets such as the Washington Post, CBS News in print and TV, as well as numerous others. Author of 3 books, (2 Best-sellers), non-profit founder, father and husband, and endurance athlete with over 30 years of sobriety, Brendan has dedicated the majority of his life towards helping others.With a long-standing reputation of being a man of integrity and discipline, he has created a proven system to help men achieve incredible results across personal, professional, and relational domains.